All the features for better eBay listings

Overview

Your eBay dashboard: accounts, listings, and open issues at a glance

As soon as you sign in, you see how your inventory is doing: how many listings are active or ended, what their inventory value is, and where shipping costs no longer match your rates—without spreadsheets and without clicking through individual eBay pages.

• All listings, broken down into active, ended, and variations
• Inventory value separated by currency—even for listings in euros and US dollars
• Outdated shipping rates and pending changes as separate metrics
• Carriers table with listings, outdated rates, and cost difference per carrier
• Open shipping recommendations such as “DHL · €6.99 → €5.49” with a direct jump to the fix

Optimizations

Optimize eBay listings—sorted by what needs action

With hundreds of listings, the problem isn't fixing things—it's finding them. The “Optimizations” view checks every listing for typical weak spots and shows you what to do in each row: a missing MPN, shipping costs above your rate, Best Offer turned off, or listings nobody has touched in over twelve months.

One click on a metric filters out exactly those cases—and with “Start review mode”, you work through the whole selection one by one.

• 4 quick filters: Not reviewed yet, MPN missing, Shipping above rate, Not edited in 12+ months
• Total price as buyers see it: item price plus shipping
• Filters and sorting by status, editing, and last edit—as removable chips
• Bulk action bar: mark selected listings as reviewed or open them together in review mode
• “Last edited” shows which listings have never been adjusted

Item specifics

Complete eBay item specifics and required fields

On eBay, buyers filter by item specifics such as brand, size, color, or MPN. If a required item specific is missing, eBay may even reject changes to the listing.

eOptima loads the requirements of your eBay category and puts required and recommended item specifics at the top. Missing required details are clearly marked—and also show up under “Action needed” in review mode.

• Item specifics by eBay category, labeled “Required”, “Required · missing”, and “Recommended”
• “Reload eBay requirements” when eBay changes a category's requirements
• “Add item specific” for your own details, with multiple values one per line
• “MPN missing” notice—so buyers find your item more easily in eBay search
• Missing item specifics as a counter on the tab, e.g. “2 missing”

Best Offer & advertising

Set Best Offer and your Promoted Listings ad rate with precision

Best Offer only makes sense if the limits are right. In the “Price & offers” card, you set for each listing the amount at which eBay automatically accepts offers and the minimum price that applies. The preview shows you what the buyer pays in total.

In the same step, you adjust the ad rate for Promoted Listings. You'll find listings without Best Offer under Optimizations via the “No Best Offer” notice.

• “Allow Best Offer” toggle per listing
• Minimum price and “Auto-accept from”—empty fields turn off the respective automation
• “Buyer pays in total (preview)” from sale price and shipping
• Promoted Listings ad rate from 2% to 100%
• “Reload Best Offer data” to fetch the current status from eBay

Shipping analysis

Check and correct eBay shipping costs automatically

Shipping costs that don't match your rate either cost you margin or make your listing's total price higher than necessary. The shipping analysis matches the shipping costs of your listings against your valid rates and lists every deviation as a recommendation—with current value, target value, and difference.

You apply a recommendation, choose an alternative rate, or dismiss it. If you like, you can transfer several recommendations to eBay at once.

• “Start analysis” checks your listings against your active rates
• Metrics: listings checked, matching rates, deviations, and cost difference
• Recommendations such as “Current €6.99 · Target €5.49 · Difference −€1.50”
• “Choose alternative rate”, “Transfer to eBay”, or “Discard”
• Status filter: open recommendations, transfer pending, applied, dismissed, failed
• Transfer multiple recommendations to eBay at once

History

Trace every change—with before and after values

Who lowered the price, and when? What were the shipping costs before? The history shows everything that was changed in your account—prices, listings, shipping, syncs, and account actions—with time, before/after value, and the device the change came from.

Entries can't be changed or deleted afterwards.

• Filter by area: price changes, listings, shipping, sync, eBay connections, account & security
• Filter by result and time period, plus full-text search
• Entries grouped by day—“Today”, “Yesterday”, and older
• Before → after for every changed value, with details like “By you · Chrome on macOS”
• Tamper-proof: can't be changed afterwards
• The same retention for all accounts: as long as your account exists

Security & account

Secure your account: two-factor authentication and device overview

Because eOptima has access to your eBay listings, your account is secured accordingly. Turn on two-factor authentication with an authenticator app, keep an eye on signed-in devices, and sign out unfamiliar sessions with one click.

And if you want to leave: you can delete your account yourself at any time—along with connections, keys, listings, changes, and rates. Nothing is deleted on eBay.

• Two-factor authentication via authenticator app with QR code and 10 recovery codes
• Signed-in devices with “Sign out other devices” and “Sign out everywhere”
• Sessions end automatically after a period of inactivity
• Changing your password automatically signs out other devices
• Delete your account yourself at any time, confirmed with password and email address